Catherine Mehaffey, President
As the agency point person and leader, Catherine thrives on developing strong relationships with her clients and bringing value and results to each individual business. She gained experience by working at several big agencies on large clients such as McDonald’s, PepsiCo brands, ConAgra and Cargill before rounding out her experience at mid-size agencies wearing multiple hats. This paved the way to found CM Marketing Group in 2002 where she could better her serve clients with top notch talent under a no walls business model. Her success comes from a unique combination of solid strategic planning and a “can do” attitude with accountability at every step.
Wayne Karls, Creative Director
With nearly 30 years experience as an advertising designer and art director, Wayne brings his level-headed approach to the creative process. He is skilled at seeing the big picture, while keeping a close eye on the brand and marketing objectives. His experience in both B2B and B2C for top brands and fortune 500 companies allows him to influence our process by bringing a calm clarity to complicated creative scenarios.
Wendy Robson, Brand Strategy / Copywriter
An executive-level creative with 25+ years of experience, Wendy is known for her quick wit, extensive writing range and her ability to succinctly distill complex topics. Effective in both boardrooms and brainstorming sessions, she is an innovative problem solver who thrives on improving business results for clients.
Paul Stratman, Web / IT Engineer
Technology, web and content management systems, ecommerce, database development, mobile platforms and emarketing services are just some of Paul’s passions. He also has graphic design, retouching and color correction expertise. Paul thrives on new technologies and implementing them.
Jodi Ingle, Account Supervisor
Working closely with clients, Jodi is focused on providing excellent service and top notch marketing communications knowledge. With over twenty years of food industry experience working with agencies and as a no walls team, Jodi brings fresh thinking and drives on-target creative solutions that bring results. Her resourcefulness and passion for finding the best outcomes are the foundation for building and growing client’s brands. Jodi always strives to bring strategy and success with a smile.
Mary Ellis, Project Manager
Building on a ten-year marketing career in a B2B Fortune 500 Company, Mary brings an inherent understanding of corporate to all her projects. Her Product Management background allows her to step back and see the big picture before rolling up her sleeves to get the job done. Mary brings a unique blend of communication, analytical, and creative skills to every project. This, coupled with her love of data, makes her the ultimate Project Manager in digital media marketing.
Kym Swanson, Project Manager
Every team needs someone to help manage their objectives and goals in a timely and fiscally responsible manner. Kym has strong and diverse experience in creating a client’s vision with all of this in mind. With 20 years of advertising and marketing communications background working with clients toward a common goal, she provides the continuity from idea inception to final implementation. Kym also took time to raise three boys and get involved with her community as well as pursue some personal passions including being in a rock band, singing and volunteering.
Luke Graner, Web Design & Development
Luke is an art school-trained designer and self-taught developer with 20+ years of experience in the worlds of graphic art and website development. From garage shop screen printer to small business graphic designer to award-winning creative director to full-time entrepreneur & web design guy, Luke’s areas of focus now are web design & development and media production with a focus on mobile user experience and WordPress. His hobbies include songwriting, music production and the development of the rhythmic therapy program, BeRhythmic. He love sports and exploring the outdoors with his wife and four boys.
Bruce Silverman, Senior Copywriter
With more than 20 years of experience in both consumer and B2B advertising and promotions, Bruce has worked on everything from food to financial services, across all media platforms, including print, Web, broadcast and video. Bruce’s main strengths lie in his ability to go wide and then delve deep. Highly adept at brainstorming and coming up with fresh approaches to creative challenges, he also has the resourcefulness and tenacity to see even the most novel and multifaceted projects through to completion. It is the unique combination of his diverse client background and versatile writing skills that makes him a valued member of any creative team.
Chris Bartels, Designer
Chris is a gifted designer with a vast array of unique interests that give him constant inspiration. His specialties are brand concept, creation and introduction through visual identity & standards development; brand rejuvenation; graphic and digital design with user experience focus; art direction/creative direction/production of all
internally created creative; and environmental branding.
Randy Hatanpa, Creative Direction
With over 25 yrs experience in the both the B2B and B2C worlds, Randy is well known for creating successful, innovative solutions for both print and online marketing initiatives. He has extensive experience across a wide variety of segments: industrial, technology, food, hospitality, health & beauty, and outdoor recreation.
Deb Hatanpa, Art Direction
Deb loves a creative challenge and is adept at producing fresh and unexpected solutions. Her experience of 25+ years experience in B2B and consumer markets includes national ad campaigns, promotions, consumer package design, POS, branding and menu development. In addition to her strengths in design, illustration and typography, she is an excellent photo art director – especially when it involves food and/or kids – two of her favorite things!
Keith Faust, Media Director
Keith is a seasoned media veteran having worked at both creative agencies (Fallon), and media specialty agencies (WPP GroupM). His experience spans strategic planning, buying and operations, working with annual budgets ranging from $5k to $100+ million. Keith has spent most of his career in Minneapolis including opening a GroupM office to service NBC Universal Television networks. He has also worked in NY and LA. Keith has worked across too many industries to name, for both brand leaders and challenger brands (he prefers the latter). Keith believes now is the best time to work in media because of rapid media consumption changes and involving media technology.